In today’s episode of Category Visionaries, we speak with Kyle Harisson, General Partner at Contrary, an innovation-centered VC firm backing founders from seed to scale.
Topics Discussed:
- Kyle’s career journey, from an entrepreneur in the creator marketplace economy to transitioning into the venture capital space
- How Contrary identifies the inspirational founders of tomorrow, and what they look for in emerging innovation
- Supplementing traditional approaches to venture capital with multidisciplinary research to really understand each company’s journey
- How contrary articulates their values, and why marketing and brand identity are more important to VC firms than ever before
- Kyle’s advice for founders confronting a challenging VC environment, and why funders need to stop being ‘afraid of their own shadow’
Favorite book:
Poor Charlie’s Almanack: The Wit and Wisdom of Charles T. Munger, Expanded Third Edition
