Brad Kittredge

CEO & Co-Founder of Brightside

Brad Kittredge, CEO & Co-Founder of Brightside: $150 Million Raised to Build the Future of Mental Healthcare

Itzik Cohen

Co-Founder and CEO of PayZen

Itzik Cohen, Co-Founder and CEO of PayZen: $240 Million Raised to Build the Future of Affordable Health Care

Healthcare Tech Builders Where Healthcare Tech Builders talk GTM

Episode Directory

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Colin Lawlor

CEO & Founder of Sleep ai

How Sleep AI built an 8-year data moat before hiring their first salesperson | Colin Lawlor

Ari Ashkenas

SVP Customer Success and Experience of Apploi

How Apploi uses 30/60/90-day check-ins to drive platform adoption and prevent customer drift | Ari Ashkenas

Scott Chetham

CEO & Co-Founder of

The ROI system Faro Health uses to convert enterprise pilots | Scott Chetham

Galia Rosen Schwarz

CEO & Co-Founder of C8 Health

How C8 Health broke into more than 100 hospital systems | Galia Rosen Schwarz

Karsten Miermans

CEO of hema.to GmbH

How hema.to uses clinical evidence as their core marketing strategy in healthcare AI | Karsten Miermans

Brian Whorley

Founder & CEO of Paytient

Behind the Scenes: How This Healthcare Founder Prepared to Testify Before Congress | Brian Whorley

Ganesh Padmanabhan

CEO & Founder of Autonomize AI

How Autonomize AI built credibility with healthcare buyers | Ganesh Padmanabhan

Matt Pavelle

Co-founder and co-CEO of Doctronic

How Doctronic became the first AI licensed to practice medicine through Utah’s regulatory sandbox | Matt Pavelle

Ophir Ronen

CEO of CalmWave

How CalmWave positioned transparent AI over black box algorithms to win hospital C-suite validation | Ophir Ronen

Jen Bruursema

Why DELFI Writes Marketing Like an Informed Friend

Mariano García-Valiño

Founder, Chief Engineer and CEO of Axenya

How Axenya achieved cash flow positive before Series A by proving recontract capability | Mariano García-Valiño

Oliver Kharraz

CEO & Founder of Zocdoc

How Zocdoc survived near death, increased prices up to 100x, and turned around the company | Oliver Kharraz

Jack McInnes

Director of Marketing of Corti AI

Building Developer Trust in Healthcare AI Without Hype

Arif Nathoo

CEO and Co-Founder of Komodo Health

Arif Nathoo: the Story of Komodo Health ($3 Billion Valuation)

Elizabeth Wiet

Senior Vice President Marketing of VieCure

Why This Healthcare Marketer Is Abandoning Trade Show Booths w Elizabeth Wiet

Ian Prendergast

CEO and Co-Founder of Toothio

How Toothio built credibility as non-industry founders through strategic SME hires | Ian Prendergast

Insights

From 85% Failure Rates to Saving Lives: Intelligencia AI’s Mission-Driven GTM

Intelligencia AI’s Pivot: From McKinsey Venture to Venture-Backed Startup

Intelligencia AI’s CEO: Why ChatGPT Made Selling AI to Pharma Harder, Not Easier

The Moneyball Strategy: How Intelligencia AI Broke Into Pharma’s Boys’ Club

How Intelligencia AI Sold Their First Enterprise Customer Without a Sales Team

The Story of Intelligencia AI: Sleeping on Sofas to Solving Pharma’s $85 Billion Failure Problem

7 Go-to-Market Lessons from Selling AI to Pharma’s Most Conservative Buyers

The Three-Way Transaction Problem: How Torch Dental Solved Healthcare’s Most Complex Payment Flow

From Consultant to Founder: How Torch Dental Turned Industry Observations Into $5B in Transaction Volume

Finding Structural Blind Spots: How Torch Dental Identified a Problem Incumbents Couldn’t Solve

Torch Dental’s Dual-Motion GTM: Scaling Self-Serve in a High-Touch Market

Torch Dental’s Data Moat Strategy: From Zero to 15 Million Transactions

The Story of Torch Dental: Building the Operating System for Dental Practice Revenue

7 Go-to-Market Lessons from Building Torch Dental to $5B in Transaction Volume

Synthpop’s GTM Lesson: Why Pricing for Adoption Beats Value Capture in Emerging Markets

Synthpop’s Approach to Building Reusable Infrastructure for Custom Deployments

Synthpop’s Evolution: From Technology-First to Outcome-First Positioning

Synthpop’s Data-Driven Sales Process: From Vague Promises to Quantified Outcomes

Synthpop’s Pricing Strategy: Why Charging Per Resolution Beats Per-Seat Models for AI Products

The Story of Synthpop: Building AI Agents That Actually Execute

7 Go-to-Market Lessons from Building AI Agents That Actually Work

The Story of Monad: Building a Platform for Good in Cybersecurity’s Data Revolution

From Okta to Homeward: What Two Years Building a Failed AI Assistant Taught About Enterprise Needs

How Homeward Built a Generous Free Tier That Drives Enterprise Expansion

Pricing AI Employees: How Homeward Abandoned Per-Seat SaaS Models

From Chatbot to AI Employee: How Homeward Repositioned Enterprise AI

How Homeward Reached $50M ARR With One Sales Rep: A Product-Led Enterprise Playbook

The Story of Homeward: Building the AI Employee Platform That Actually Works

7 GTM Lessons from Scaling to $50M ARR with One Sales Rep

The Bagel Shop Decision: How Canary Speech Chose a Problem That Takes a Decade to Solve

The Canary Speech Capital Strategy: How to Raise $26M Without Traditional VC Timelines

Canary Speech’s Five-Year Sale: Why Healthcare’s “Slow” Buyers Are Actually Your Competitive Moat

Why Canary Speech Spent $1M on Project Revenue Before Building Their Real Product

The Story of Canary Speech: The Company Building the Future of Voice-Based Disease Detection

Seven GTM Lessons From Building Healthcare Technology That Takes Eight Years to Validate

Brightside’s Omnichannel Strategy: Why Healthcare Distribution Isn’t Direct-to-Consumer Anymore

Why Brightside’s Most Important Hire Wasn’t a Growth Marketer or Enterprise AE

Brightside’s CAC to LTV Thesis: Why Insurance Beat Cash Despite Higher Complexity

The Brightside Playbook: From Product Founder to Marketing-First Mindset

How Brightside Turned 500 Cash Customers Into a National Insurance Contract

The Story of Brightside: The Company Changing Mental Health Care From Art to Science

7 Go-to-Market Lessons From Building a $150M Mental Health Platform

Savana’s 10-Year Wait: How COVID Finally Created Their Original Market

Savana’s Fundraising Reality Check: Why VC Timelines Don’t Match Healthcare Innovation

Savana’s Evidence-Based Pivot: Why They Killed Their First Product for Doctors

Savana’s $44M Lesson: When Early Revenue Masks Missing Product-Market Fit

Savana’s Five-Year Detour: Why Selling to the Wrong Customer Kept Them Alive

The Story of Savana: The Company Building the Future of Predictive Healthcare

7 Go-To-Market Lessons from 10 Years Building Healthcare AI

The Healthcare Opacity Problem: How Torben Nielsen Spent 15 Years Understanding It Before Building Uptiv Health

Why Uptiv Health Sees Hospitals as Partners, Not Competitors: The Capacity Crisis Reframing Everything

From Lego to Infusion Therapy: How Consumer Product Obsession Helped Uptiv Health See Healthcare’s Latent Needs

The HealthSparks Lesson That Shaped Uptiv Health: Why Torben Nielsen Obsesses Over Culture Math

Uptiv Health’s Pre-Launch Gamble: Why Torben Nielsen Spent 6 Months on Payer Contracts Before Treating a Single Patient

The Story of Uptiv Health: The Company Building the Future of Infusion Therapy

7 Go-to-Market Lessons From Building a $30B Healthcare Category

The Siftwell Analytics Approach to Investor Due Diligence: Why Founders Should Interrogate Their VCs

Siftwell Analytics’ Referential Market Playbook: Why Face-to-Face Still Wins in Healthcare AI

From Big Lists to Bite-Sized Action: How Siftwell Analytics Makes AI Actually Useful for Healthcare Operators

Siftwell Analytics’ Vision for Agentic AI: Automatically Shipping Cancer Screening Kits Based on Rurality Data

How Siftwell Analytics Positions at the Intersection of Predictive Analytics Without Being Just Another Analytics Company

The Story of Siftwell Analytics: Building the Future of Predictive Healthcare AI

7 Go-to-Market Lessons from a Former Health Plan CEO Turned Healthcare AI Founder

Epitel’s Multi-Stakeholder Sales Strategy: Selling the Same Product Two Different Ways

How Epitel Spent 5 Years Building an AI Dataset That Couldn’t Be Bought

Epitel’s Pivot That Wasn’t: When Product-Market Fit Takes 15 Years to Prove

Epitel’s Roadmap from Seizure Detection to Brain Health Platform

What Epitel Learned Raising $20M After Years of Grant Funding

The Story of Epitel: Building the Wireless Halter Monitor for the Brain

7 GTM Lessons from Building a Medical Device Company on Government Grants for 15 Years

5 Go-to-Market Lessons from Corti’s Journey to 300% Growth in Healthcare AI

One Billion Patients: Inside Corti’s Ambitious Vision to Transform Healthcare Delivery

Beyond AI in Healthcare: How Corti is Creating a New Market Category

Inside Corti’s Growth: How an AI Healthcare Startup Scaled from $800K to 300% Annual Growth

Selling AI to Healthcare Systems: Lessons from Corti’s $32M Journey

From Healthcare Crisis to AI Innovation: The Unexpected Journey Behind Corti’s Founding

5 GTM Lessons from PocketHealth’s Path to Scaling Healthcare Tech

Beyond Sales: How PocketHealth Found True Product-Market Fit in Healthcare

Beyond Image Sharing: PocketHealth’s Vision to Transform the Patient Journey

Lessons in Expanding from Canada to the US: One Founder’s Journey at PocketHealth

Yuvo Health’s $28M Fundraising Journey: Finding Mission-Aligned Investors in Venture Capital

Yuvo Health’s Vision: How They Plan to Bring Healthcare to 20 Million Underserved Americans

Yuvo Health’s Cesar Herrera Shares His #1 Go-to-Market Rule for Healthcare Startups

How Yuvo Health’s Revenue Model Pivot Unlocked Exponential Growth

The Story of Yuvo Health: How One Founder’s Immigrant Experience Sparked a Healthcare Revolution