1500+ Interviews with
founders and GTM operators

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Francesco Volpe

Founder of Renaissance Fusion

Francesco Volpe, Founder of Renaissance Fusion: $30M Raised to Build the Future of Nuclear Fusion Technology

Alex McEachern

Head of Marketing of Intelligems

How B2B Buyers Actually Think (Hint: Just Like Consumers)

Jessica Pratt

Director of Marketing and Communications of Peak Metrics

How PeakMetrics Turns Product Data Into Marketing Gold

Tolithia Kornweibel

CEO of Beam Benefits

Whispered Hiring with Tolithia Kornweibel – CEO @ Beam Benefits

Rebecca McNeil

VP of Marketing of SureCost

Why This VP of Marketing Abandoned Paid Media Completely

Ivan Cossu

Co-Founder & CEO of deskbird

How deskbird pivoted from near-bankruptcy to $10M+ ARR in the flexible workplace category | Ivan Cossu

Vernon O’Donnell

CEO of Voxel AI

Why Voxel’s CEO believes technical moats died in 2019 and what replaced them | Vernon O’Donnell

Keri McGhee

Chief Marketing Officer of Attentive

Why Attentive built three distinct buyer communities | Keri McGhee, Attentive

Thorsten Karras

Head of Marketing of Satellite Office

Why Best Practices Are Killing Your Premium Brand

Godard Abel

Co-founder & CEO of G2

How B2B Market Categories Are Created with G2’s Godard Abel (Behind the Category)

Waseem Daher

Founder and Executive Chair of Pilot

Waseem Daher: The tech-enabled services model that investors hated: How Pilot combined software and humans when everyone wanted pure SaaS | Waseem Daher (Pilot.com)

Michael Patton

Founder & CEO of Fetch Package Delivery

How Fetch scaled to $70M ARR with relationship-driven marketing to property managers | Michael Patton

Joyce Yeung

VP of Marketing of Pico MES

How a 30% Budget Cut Forced Better Marketing

Paul Staelin

Chief Customer Officer of 3 Time CCO

Whispered Hiring with Paul Staelin @ 3 Time CCO

Valentina Jordan

CEO & Co-Founder of Nauta

Why Nauta doesn’t do POCs | Valentina Jordan

Daniel Frohnen

Founder and Fractional CMO of FrohnenGTM

Category Design Is a Company Strategy, Not a Marketing Exercise