Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Steve Berneman, CEO & Co-Founder of Blueprint Title, a digital platform redefining the title and closing experience that's raised over $24 Million in funding.

Here are the most interesting points from our conversation:

• Industry Overview: Title insurance is a guarantee against unknown encumbrances on property ownership, primarily found in the U.S. and Canada.
• Market Fragmentation: Despite the oligopoly in title insurance underwriting, the distribution is highly fragmented, creating opportunities for innovation.
• Customer-Centric Approach: Blueprint Title focuses on reducing friction in real estate transactions by prioritizing buyer and seller needs.
• Unique Market Focus: The company targets small and medium-sized businesses that view property as an asset, such as builders, developers, and real estate investors.
• Tech-Driven Solutions: Blueprint Title aims to make real estate transactions self-service and more transparent through technology.
• Vision for Change: Steve's goal is to reduce the cost and complexity of title insurance, aiming to shrink the industry while improving service quality.