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Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech’s most innovative B2B founders. In today’s episode, we’re speaking with Hikari Senju, CEO and Founder of Omnikey, an ad tech platform that has raised over $10 million in funding.
Convert personal interests and passions into business opportunities, as Hikari did with his fascination for generative AI, blending technology with creativity.
Build solutions that can easily integrate into existing workflows to ensure they are adoptable at scale, which is critical for technologies like AI in established industries.
Stay ahead in technology-driven fields by continuously innovating and updating your offerings as new technologies and methodologies become available.
Implement robust mechanisms for gathering and incorporating customer feedback to refine and enhance product offerings continually.
From the outset, focus on building a strong brand identity that communicates your unique value proposition clearly and consistently, as this helps in long-term market recognition and trust.