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Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech’s most innovative B2B founders. In today’s episode, we’re speaking with Kaitlyn Albertoli, CEO and Co-founder of Buzz Solutions, an infrastructure inspection platform that has raised nearly $6 million in funding.
Utilize AI and machine learning to automate and enhance traditional processes, significantly increasing efficiency and reducing manual labor, especially in data-intensive industries.
Develop solutions that can seamlessly integrate into existing workflows, allowing for easy adoption and minimal disruption, which is crucial for industries with established processes.
Prioritize showing potential clients the effectiveness of your technology through live demonstrations and validated case studies, rather than relying solely on theoretical benefits.
When entering a market, focus on addressing the most acute pain points of your target audience with specific, tailored solutions that promise and deliver clear ROI.
Understand and align your product offerings with the broader industry trends and pressures, such as sustainability and modernization needs, to accelerate adoption.