Conversation
Highlights

Welcome to another episode of Category Visionaries — the show that explores GTM stories from the tech’s most innovative B2B founders. In today’s episode, we’re speaking with Bob van Luijt, CEO and Co-Founder of Weaviate, a cloud native real-time vector database that has raised over $67 Million in funding.

Here are the most interesting points from our conversation:

• Early Beginnings: Bob’s foray into technology began with the internet’s arrival at his home, leading to his first business in web development before turning 20, showcasing his entrepreneurial spirit from a young age.
• Transition to AI: Bob’s career took a significant turn towards AI and machine learning around 2014-2015, culminating in the creation of Weaviate, driven by his fascination with vector embeddings and their potential for improving search and recommendation systems.
• Weaviate’s Origin: Initially an open-source project, Weaviate evolved into a business in 2019. The venture into AI and machine learning infrastructure was fueled by the realization of the immense potential in creating an AI-native database.
• Marketing Strategy: Bob emphasizes the importance of a bottom-up marketing approach for B2B companies targeting developers, focusing on assisting developers in achieving success with Weaviate’s technology rather than pushing the product itself.
• Future Vision: Looking ahead, Bob envisions Weaviate as an AI-native platform, emphasizing the shift towards AI-native infrastructure in software development and the goal of empowering developers to create AI-native applications seamlessly.
• Lessons in Fundraising: Bob’s journey in fundraising revealed the importance of organic relationship building with investors, underscoring that genuine connections and a shared vision can lead to successful funding rounds without excessive friction.