We only take on 4 clients per month. Join our October cohort. 1 spot left.
Welcome to another episode of Category Visionaries, the show that explores the future of tech with innovative B2B founders. In today’s episode, we’re speaking with Phillip Liu, CEO and Founder of Trustero, an AI copilot for security and compliance that has raised $8 million in funding.
Rather than building yet another workflow tool or data repository, focus on using AI to solve end-to-end problems for your customers. By automating entire tasks and roles, you can create a more compelling value proposition and differentiate yourself from competitors.
As the AI landscape evolves, there will be a need for specialized models that cater to specific industries or use cases. By developing deep domain expertise and training your models on unique datasets, you can create a defensible moat and establish yourself as a leader in your chosen category.
When there is a major technological shift or breakthrough, such as the release of ChatGPT, look for ways to ride the wave of increased awareness and demand. Align your messaging and product roadmap to capitalize on the momentum and position yourself as a leader in the space.
While it's important to seize opportunities and grow quickly when market conditions are favorable, it's equally important to be frugal and maintain control over your business. Be disciplined in your spending, focus on hitting key innovation milestones, and adapt your strategy as needed to navigate different market sentiments.
Have a clear vision for how your industry will evolve over the next 5-10 years, and build your product and company strategy around that vision. By anticipating future trends and needs, you can stay ahead of the curve and position yourself for long-term success, even as the market and competitive landscape continue to change.