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Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech’s most innovative B2B founders. In today’s episode, we’re speaking with Pukar Hamal, CEO & Founder of SecurityPal, a security reviews platform that’s raised $21 Million in funding.
Here are the most interesting points from our conversation:
Startups should identify critical pain points from personal experience or industry gaps, as Pukar did with security reviews, to ensure their solutions are genuinely needed and valuable.
Creating a new category can differentiate your company in a crowded market. Positioning SecurityPal within "Customer Assurance" helps clarify its unique value proposition.
Building and maintaining strong relationships with customers can drive growth, attract top talent, and facilitate successful fundraising.
Having a long-term mission and vision, like Pukar’s 30-40 year plan, can provide enduring motivation and guide strategic decisions, ensuring sustainable growth and impact.
Instead of quick wins, focus on empathetic and intentional growth strategies that align with your company’s mission and values, leading to long-term success and customer loyalty.